Teaching methods

The course is designed as a mixture of lectures, workshops and simulation. Lectures are designed to introduce general concepts of Blue ocean strategy, Business model canvas framework current megatrends with the deeper focus on technology and innovation.

As a part of the summer school you will:

  • Have your hands on practical tools used in designing new strategy and business models within multicultural teams.
  • Take part in an interactive simulation game.
  • Meet with business professionals who will deliver real world insights.
  • Work on a team project focusing on designing new business model for a real company.